Deb
Haaland

A Journal poll of 1,125 likely voters surveyed October 1–9 found Haaland leading Hull 49% to 42%, with 9% undecided. The margin of error was ±2.9 percentage points.

Haaland said she would focus on earlier reading support through reading coaches, screenings, bilingual instruction, summer reading and after-school programs, and proposed school-based health and social services.

Haaland and U.S. Rep. Gabe Vasquez held a joint campaign rally in Las Cruces, with early voting already underway.

Haaland did not appear at the KOB-TV debate that Hull's campaign had described as a compromise date. The candidates had not found a mutually acceptable debate date as of October 11.

Former President Barack Obama endorsed Haaland in a video, saying: 'New Mexico, you have an opportunity to elect a real fighter as your next governor: Deb Haaland.'

A KOB 4/SurveyUSA poll of 567 likely voters found Haaland leading Hull 47% to 41%, with 12% undecided. The margin of error was ±5.1 percentage points.

During a late-September tour of eastern New Mexico, Haaland emphasized early literacy, a public health-insurance option, expanded tax credits for families, workforce training, and action against illegal drugs.

In answers published by the Albuquerque Journal, Haaland supported expanding the Child Tax Credit and Working Families Tax Credit, creating an Office of Small Business, using oil revenues to diversify the economy, and opposing new data-center construction until protections are in place.

Haaland's campaign manager Dylan McArthur announced the campaign would stop debate discussions, saying it had held eight different dates and that Hull was unwilling to agree to any of them. Hull's campaign said he planned to attend a KOB-TV debate set for October 8.

An editorial urged both campaigns to cooperate on scheduling a debate, reflecting ongoing difficulty in agreeing on a date.

Hospital and health care employee unions announced their endorsement of Haaland for New Mexico governor.

The Haaland campaign marked the final 50 days before the November 3 general election, citing record grassroots fundraising and broad support.

The Mescalero Apache Tribe announced its endorsement of Haaland in the New Mexico governor's race.

Haaland said if elected she would issue an executive order on her first day to pause new large-scale data-center projects until state protections were adopted, including transparency, tribal consultation, water and air protections, renewable-energy infrastructure, local hiring standards, and decommissioning bonds. The proposal drew scrutiny given at least $87,200 in data-center-related campaign donations.

The Pueblo's Tribal Council and Tribal Administration announced unanimous support for Haaland, according to the campaign's release.

The council endorsed Haaland. Her campaign also listed other labor endorsements including the New Mexico Professional Fire Fighters Association, state teachers' unions, AFSCME Council 18, and CWA New Mexico Legislative Council.

Campaign-finance disclosures revealed a $12,400 contribution from Oracle America, a company connected to the Project Jupiter data-center development. The Santa Fe New Mexican reported at least $87,200 in data-center-related donations in the filing period. Haaland said she had not yet discussed returning the money with her team.

Haaland raised approximately $3.4 million during the June 28–September 7 reporting period, with roughly $3.4 million cash on hand and a total of $17.3 million raised since launching. Hull raised about $943,000 in the same period with roughly $503,000 cash on hand.

Haaland defeated Sam Bregman in the Democratic primary, winning more than 72% of the vote to become the Democratic nominee for New Mexico governor.